The secret to the deli’s special St. Patrick’s Day sandwich, besides Schaefer beer, is cabbage-beet coleslaw, which the deli makes in small batches and serves only in March.
The slaw is bright purple, an “all-natural” side effect of the beets, Iannuzzi said, adding that it’s served only on sandwiches. When a customer wanted to buy a pound of the slaw, he had to turn them down.
Jean Iannuzzi said by noon, the number of corned beef sandwich orders was already too many to count. The deli usually remains busy through the evening, she added.
Seafood is the second most popular sandwich on St. Patrick’s Day, she said, like lobster and tuna.
Even those abstaining from red meat during the season of Lent were able to indulge in the traditional meal on Friday.
The Archdiocese of Hartford granted a special permission, as did many other archdioceses around the country, to Catholics allowing them to eat beef on a Lenten Friday.
Archbishop Leonard P. Blair encouraged Catholics to abstain another day to make up for it.