SOUTHINGTON — Serving juices made from blends of fruits, herbs and vegetables, Wild Alchemy Cafe is bringing its mission of creating a healing dietary experience to town.
“Everyone wants to be healthy … so we want everyone to understand how to do that,” said owner Colleen Morgan, who opened the cafe’s first location in Wallingford six years ago. The second second location opened at 1173 Queen Street on Thursday.
Along with juices, Wild Alchemy also serves smoothies blended with “superfoods” like baobab, chia seeds and mesquite. The food menu includes veggie burgers, tacos, salads, grain bowls and wraps. The fare is free of dairy, wheat, caffeine and refined sugar.
“I think that Southington in itself is health conscious and I felt like Wild Alchemy had a lot to offer Southington,” Morgan said.
The Queen Street location has a seating area that can hold up to 65, twice that of its Wallingford storefront. The same muralist who decorated the Wallingford location returned to add scenes of wilderness and quotes to the walls of the new location.
Southington Chamber of Commerce President Barbara Coleman-Hekeler said the town has a thriving restaurant industry.
“We have over 175 restaurants and eateries here in town, so we've definitely become a destination for people... And restaurants are a huge draw in terms of supporting the business community,” she said.
Economic Development Coordinator Louis Perillo said the cafe’s menu of organic foods will be an addition to the town’s culinary offerings.
“...it seems like a great compliment to the mix we already have in place ... I look forward to trying them out,” he said.
The opening of Wild Alchemy in Southington comes around a year after the company rebranded while moving into a new Wallingford storefront. Known as Pure Alchemy since launching in 2015, Morgan wanted to emphasize that customers should return to their “wild side” as part of the healing experience.
Morgan also has plans to open a third location in Avon in the near future.